Now, take a look at some of the beautiful fashions we have waiting

just for you...


Making the Dream of the Crown a Reality

Whether you are just beginning your pageant journey or well on your way to the crown, APPLAUSE is the perfect place to discover all you need.  Offering a complete wardrobe to any pageant contestant, APPLAUSE features exquisite gowns, intriguing interview outfits, striking swimsuits by designer Kandice Pelletier, dazzling talent outfits, and the perfect fashion for any pageant appearance or occasion.  Working closely with leading fashion designers such as Tony Bowls, Gaspar Cruz, Shawn Yearick, Johnathan Kayne, MacDuggal, Angela and Alison, and Terani, APPLAUSE has all it takes to make your dreams come true!

Knowing that many of our clients have a desire to create their own dream gown, we work with pageant contestants to make that dream become reality.  APPLAUSE can schedule appointments with Tony Bowls, Gaspar Cruz, and Shawn Yearick for one of a kind evening gowns.  Kandice Pelletier is also a tremendous bonus to our clients when they desire custom swimwear.  For custom talent costumes, we utilize Lorri McPowell of Luxe by Lorri, and Shawn Yearick.

In addition to making you look spectacular, APPLAUSE features a comprehensive pageant preparation approach for our contestants.  Experienced consultants provide specialized and intensive training in interview preparation, talent development and perfection, and even nutrition and health.  Applause also offers a convenient place to get pageant spray tans.  Along with our in house consultants, we also offer a comprehensive referral service to area professionals in the fields of hair, make up, fitness, interview coaching, and talent coaching.  Our goal is to surround you with the help that is just perfect for your personality and needs so that your pageant experience is both successful and enjoyable. 

It all begins with a private consultation.  Please call or email for more information, or better yet, just stop by the store and ask all the questions you want right away!  We are always happy to help in any way we can.